We’re blooming excited to be putting together our 2025 Toowoomba Carnival of Flowers program,
and we’d love you to get involved!
Our new Sip and Stroll event was a sellout last year, so we’ve decided to expand on this popular
concept. Our Tasting Tours are fun walking tours combining our unique city scenery and delectable
dining, with beautiful beverages taking centre stage! Guests sip on delicious drinks and stroll
between three venues in the city, accompanied by a local guide.
We’ll be presenting three distinct Tasting Tours across two weekends this September
(12-14 Sept & 19-21 Sept), each showcasing different drinks and flavours:
- Fridays: Sip & Stroll – signature cocktails with a spring twist
- Saturdays: Cork & Walk – premium and/or Queensland produced wines
- Sundays: Pint Pursuit – craft, local and specialty beers and brews
Each beverage will be paired with a sensational savoury or sweet item from your menu. Our
increased budget this year reflects the premium experience we’re creating, and we encourage you
to get creative – 12pm amber lager michelada, anyone? Bonus points for including local products
and flavours – it truly adds something extra to the visitor experience!
Not a pub or restaurant? That’s ok! We’re keen to work with any licenced venues ready to try
something different! If you can showcase a beaut’ bevvie, offer a unique point of difference and
fantastic food, we want to hear from you.
Toowoomba Carnival of Flowers is proud to showcase locally loved, new or ‘hidden gem’
establishments to visitors, offering a glimpse into our city’s exciting culinary experiences. This is your
opportunity to highlight what makes your business stand out in the Toowoomba hospitality scene.
Marketing benefits: - Inclusion on the Toowoomba Carnival of Flowers website, ticketing platform and social
media pages, where we detail inclusions of the tour - Social media coverage of the tours, and mentions of your venue
- Inclusion in our printed program, available at Carnival Info Hubs in Laurel Bank and
Queens Park Botanic Gardens, as well as the Toowoomba Visitor Information Centre - Potential for coverage through our traditional media partnerships
Ready to join our exciting Tasting Tours? - Read through the attached event brief for all the details
- Curate your experience – a signature drink and small eats (unique and/or local
flavours highly recommended) - Submit your application online by Monday 28 April
Have a question or want to discuss your idea? Contact the Toowoomba Carnival of Flowers
team on 4688 6661.
We’d love to see your venue bloom as part of this year’s Carnival!
